Dubai Culture Advances Efforts to Achieve its Dubai 10X Objectives

Series of engagement sessions encourages disruptive thinking among the Authoritys internal and external stakeholders in culture, arts and heritage


Dubai, United Arab Emirates, 06 June 2017: Dubai Culture & Arts Authority (Dubai Culture), the Emirates dedicated entity for culture, arts and heritage, has initiated an internal Dubai 10X team, in alignment with Dubai 10Xinitiative, which was launched by His Highness Sheikh Mohammed bin Rashid Al Maktoum, Vice President and Prime Minister of the UAE and Ruler of Dubai, and is being overseen by Sheikh Hamdan bin Mohammed bin Rashid Al Maktoum, Dubai Crown Prince and Chairman of the Board of Trustees for the Dubai Future Foundation.

As part of its Dubai 10Xefforts, the Authority is conducting series of sessions and workshops to engage its internal and external stakeholders in this journey. The sessions have been designed to contribute to the Dubai Governments objectives for the Dubai 10Xinitiative, which aims to position Dubai as a global capital of innovation and place it 10 years ahead of all other cities by making out-of-the-box thinking an institutional imperative for government organisation.

Moza Suwaidan, Dubai 10X Team Leader and Director of Projects & Events at Dubai Culture, commented: "‘Dubai 10Xis a pioneering initiative that will place Dubai 10 years ahead of other world cities by developing and implementing disruptive solutions. Dubai Cultures role within the initiative is to harness the power of disruptive thinking to solve underlying challenges and create paradigm shifts in the culture, arts and heritage sectors, while also furthering the UAE leaderships vision of making Dubai a home to happy, creative and empowered people. To ensure the Dubai 10Xobjectives are successfully met, we are currently dedicating our efforts to engaging our employees, partners and the wider creative community, and encouraging them to contribute their thoughts, ideas and solutions to the initiative."

Dubai Culture is pursuing inside-out collaborations with start-ups and the wider arts and culture community to facilitate external innovation, and outside-in work that involves engaging the Authoritys own employees. The inaugural engagement session was attended by Dubai Culture staff working in core and support business units, and provided a Dubai 10Xintroduction and workshop, revealed the Authoritys plans for contributing to it via alignment with strategic pillars, and invited employees to share their opinions and be part of the Authoritys ongoing plans.

Moza Suwaidan, added: "’Dubai 10Xnow forms an important part of our mandates to establish Dubai as a global centre for creativity, enhance the city's cultural identity, and build a solid economy based on knowledge and creativity. Via our series of engagement sessions we will acquire fresh perspectives on the heritage and culture sectors, where Dubai Culture will be making its key contributions to the Dubai 10X initiative. The sessions are part of our overarching Dubai 10Xprogramme, which is currently in the ideation phase and will proceed with developing solutions, selecting the best, and then prototyping them to be presented at the World Government Summit 2018."

In preparation for the World Government Summit and the next ten years of innovative progress, the Authority is open to receiving disruptive ideas and solutions from the public. Dubai Culture 10X team can be contacted through email for submitting or discussing disruptive solutions.

Dubai Culture aims to enhance Dubais cultural scene and draw attention to the Emirates rich heritage with a variety of initiatives that take place throughout the year. This Authoritys mandate is to build bridges of constructive dialogue between different civilisations and cultures through enriching initiatives that benefit the Emirates citizens, residents and visitors.

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